It did not take much time to clarify what I had to do next because I had already made an appointment, and the staff was expecting for me. I reached the reception desk and met a new woman, who was eager to provide me with information and explanations. I explained what I wanted, and the woman offered me to address the administrator of the store. A manager in a hall greeted me and asked if she could help me. When I entered the store, I felt like I was in some kind of fairytale. Illumination and the pictures of the celebrities with a magnificent makeup are the two main issues that attracted the attention of people, who even do not think to visit the store still look at it. A lot of light was used to attract the customers and inform about the possible services people could get with MAC. The outside look of the store was rather attractive.
When I saw the store and the three letters on it (MAC), I realized that everything could be better than I expected. On the other hand, my emotions and uncertainties made me nervous and even confused if I was able to explain my needs and expectations in a clear way. On the one hand, I was excited by the possibility to visit the store and try the services offered.
#Mac cosmetics online service mac#
MAC is the company that cooperates with a number of celebrities, and I was wondering if their services could be offered to ordinary people with a limited sum of money. The company finds it necessary to collaborate with fashion professionals and make sure they can create the trends that impress people and meet the standards of the field. 2).īesides, MAC has a strategy that is based on the idea of trendsetting.
#Mac cosmetics online service professional#
Being one of the leading professional makeup authorities, MAC underlines the importance of diversity and individuality and explains that people of all ages, races, and sexes are free to get makeup services of high quality (“Our Story” par. I was impressed by the information I found about the company. In fact, it was a gift, and I had nothing to do but learn more about what MAC stores offer to their customers and make a choice of what kind of services I could use. My personal experience with MAC began as soon as I was provided with a possibility to use the make-up services of the company. Internal Environment of the Company: Goals and Strategies The report aims at analyzing MAC 3Ps in terms of the GAP model to understand if it is possible to improve the quality of services offered by the company. 1) that involved a number of customers from different parts of the world. It has survived a number of economic crises and refused the necessity to use animals for testing products (“Animal Testing” par. The company was founded at the end of the 1900s. In the report, the attention to MAC Cosmetics Company will be paid to clarify if the company is successful in its physical environment, process, and people (3Ps) and if the use of the GAP model in the context of the chosen company can help to improve the quality of services and enlarge the number of customers.
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